Brand Creation and Implementation
Luton's biggest ever event, following a trail of over 30 giant elephants, all uniquely decorated.
The beautifully-decorated sculptures were placed along the free, family-friendly art trail around Luton’s key landmarks and streets, bringing together the community for one unforgettable jumbo event, especially after a difficult period during Covid-19.
Responsible for the creation and implementation of The Big Trunk Trail brand identity. I was also responsible for the website and mobile app design as well as the creation of films and all assets.
I was comissioned to paint a small elephant sculpture 'Peanut', that was auctioned off for over £6,000, raising money for charity.